Paid Social
Paid Social with Creative Velocity Seamlessly Built In.
Paid social is the backbone of ecommerce growth. When done well, it doesn’t just acquire customers; it builds advocacy, powers your content engine, and drives scalable, profitable growth. Our strategies align with your market position, combining channel mix, creative direction, and commercial goals.
£4M+ Ad Spend
Each month
40% CPA Reduction
On average within 3 months
5000+ Bespoke Creatives
Produced monthly
Profitable Budget Allocation
Industry Leading Creatives
Extensive Creative Diversity
Creative Velocity.
Creative is the biggest lever in paid social. At Prospa, we’ve built a dedicated creative team that specialises in performance content. Each month, we deliver thousands of assets, high-production shoots, UGC, statics, and founder-led content, designed to blend seamlessly with your brand so it feels organic, not “agency-made.”
Many marketers think success comes from sheer volume. We know better. Quality, research, and intent drive results. Our 15-step research and strategy process ensures we launch with winners from day one, positioning your brand with precision depending on where each customer sits in their journey.
Social media is crowded. We make sure you cut through.
There are countless ways to run paid social, but our philosophy is simple: creativity drives performance.
Every channel runs on content now, and the brands that win craft the right message for the right platform at the right moment. Our design team is trained to think like media buyers - everything is built with user experience and performance in mind. Your campaigns don’t just look good; they work.
As we onboard you, we start building a paid ecosystem that strengthens your brand while driving conversions at scale.
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FAQs
Paid Social FAQs.
How do I know if you are the right paid social agency for me?
If your brand is generating £100k+ per month and wants to scale profitably through creative, not guesswork - we’re the right fit. We partner with brands that understand Paid Social is about strategy and storytelling as much as it is about performance. Our campaigns are built to connect creative, media buying, and financial clarity - delivering ads that look great and drive measurable growth.
How do I know if my current agency are the right fit?
If your ads feel disconnected, lack creative direction, or you’re unsure what’s really driving results, it’s time to reassess. The right agency should show you how creative testing ties to contribution margin, not just ROAS. You should see clear proof of learning, iteration, and profit improvement month over month.
How do you work on creative?
Creative is central to everything we do. We blend UGC, high-production, and static content into a structured testing framework - designed to learn, scale, and evolve fast. Every concept is built on performance data and brand positioning, ensuring each ad feels native, tells a story, and drives measurable results.
What types of metric do you use?
We focus on commercial outcomes that reflect true business growth:
- New customer acquisition cost (NCAC)
- Contribution margin
- Average order value (AOV)
- Retention and repeat rate
- Creative performance metrics (CTR, Thumbstop Ratio, Hold Ratio, etc.)
Every decision - from creative concept to scaling - ladders up to profit and long-term growth.
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