SMS is where precision meets profit - fast, personal, and performance-driven. At Prospa, we build full-funnel SMS strategies that integrate seamlessly with email, designed to convert, retain, and re-engage.
Every message we send has purpose - crafted to drive action, strengthen loyalty, and deliver measurable margin growth.
How We Generate Success.
Timing With Intent
- Behaviour-triggered messages based on browse, cart, and purchase activity.
- Dynamic scheduling ensures messages hit at the most profitable moment.
- Conversion tracking built into every flow for clear ROI visibility.
- Flows synchronised with email activity to avoid overlap or fatigue.
Segmentation & Personalisation
- Custom audience tiers based on LTV, frequency, and engagement level.
- VIP and loyalty segments receive exclusive early access or tailored rewards.
- Real-time data syncs ensure every message feels personal, not programmatic.
- Automated message throttling protects deliverability and unsub rates.
Profit-First Campaign Planning
- SMS built on the same profitability framework as your other channels.
- Spend aligned with contribution margin and product demand data.
- Campaigns planned seasonally with forecasted ROI targets.
- Clear reporting links SMS performance directly to total channel revenue.
Creative & Copy Precision
- Short-form, conversion-optimised copy written to inspire immediate action.
- Tone tailored per segment — urgent for promos, warm for loyalty flows.
- Embedded links and UTM tracking ensure complete post-click visibility.
- Testing frameworks identify message formats that maximise CTR and CVR.
Targeted SMS
We design SMS strategies that connect brands and customers in moments that matter.
We prioritise precision and profitability over inflated metrics. Every message, flow, and automation is designed to deepen customer connection while driving measurable revenue. Our goal is simple - make SMS one of your most impactful and consistent growth channels.
Our SMS strategies are built around the customer journey - mapping each touchpoint to moments that build loyalty and revenue. From first purchase to long-term retention, every message drives measurable return.
Profit-Led Strategy
Every campaign and flow is built around contribution margin and purchase frequency - not vanity metrics.
Data-Driven Segmentation
We combine behaviour, value, and engagement data to deliver the right message to the right customer at the right time.
Brand-Building Creative
Design and copy that feel unmistakably you - clear, consistent, and engineered for conversion.
Scalable Automation
Flows that grow with your brand - from welcome to replenishment - optimised for efficiency and lifetime value.
Deliverability First
We actively monitor and protect your sender reputation, ensuring every message lands where it matters.
Measurable Impact
Every send is tied to your P&L. We track profit, not just opens - proving the value of email across your funnel.
What You Get With Us
Retention done right turns one-time buyers into long-term profit.
Our retention systems combine data, creative, and strategy to maximise lifetime value across Email, SMS, and Subscription.
Every campaign, flow, and message is designed around measurable outcomes - increasing purchase frequency, protecting margins, and deepening brand loyalty.
It’s how we turn your owned channels into a profit engine that compounds over time.
The Tools
Our Partners.
We integrate with the best tools to optimise retention and loyalty
Our Reviews
Hear from our Partners.
“With Prospa, we’re scaling smarter and connecting with more riders.”
“What stands out is the time and effort and the focus on profit, that’s where they’re different”
“They’ve literally transformed our business - it’s the best business decision we’ve made”
"It's just so easy and seamless working with Prospa. I can't recommend them enough."
"Prospa are proactive in managing our ads and the work rate has not dropped off after the initial phases.”
“I wish we found Prospa sooner, they really drill down into the business itself. It’s the best business decision we’ve made.”
What our in-house team say
“SMS gives brands a direct line to their customers — but the real power comes from knowing when to use it. At Prospa, every send is led by data, timing, and intent.”
