Pinterest isn’t just a social platform; it’s a visual search engine where inspiration becomes intent. For the right products, it’s a powerful driver of consistent, high-quality traffic and long-term discovery. It’s not right for every brand, though. Success depends on product fit, visual identity, and audience. At Prospa, we assess whether Pinterest belongs in your growth ecosystem and, if it does, execute it to deliver meaningful, measurable results.
Pinterest isn’t just a social platform; it’s a visual search engine where inspiration becomes intent. For the right products, it’s a powerful driver of consistent, high-quality traffic and long-term discovery.
How We Generate Success.
Platform Fit First
- Evaluate your brand, product mix, and audience before launching.
- Identify whether Pinterest’s search-driven ecosystem aligns with your goals.
- Use insights from other paid channels to inform the decision.
- Only activate Pinterest when we’re confident it will deliver real value.
Visual Storytelling
- Develop content that feels native to Pinterest’s inspirational tone.
- Combine branded imagery, lifestyle visuals, and educational content.
- Optimise pins for both search intent and aesthetic appeal.
- Create cohesive boards and campaigns that tell your brand story.
Performance-Driven Strategy
- Build campaign structures that target intent, not just impressions.
- Optimise toward cost-per-acquisition and long-term customer value.
- Use advanced tagging and attribution to track real conversions.
- Align spend with the most profitable product categories.
Cross-Channel Synergy
- Integrate Pinterest learnings into Meta and TikTok creative strategies.
- Repurpose top-performing assets from other channels for discovery campaigns.
- Feed Pinterest traffic into your CRM and retargeting ecosystem.
- Create a consistent brand experience across every touchpoint.
Our Pinterest strategies turn inspiration into intent, driving discovery, traffic, and long-term growth.
Profit First
Every campaign, ad, and decision is built around one goal; driving sustainable profit. We prioritise commercial impact over vanity metrics.
New Customer Acquisition
We treat every paid channel as a growth engine for new customers. Scale your brand whilst keeping acquisition costs in check.
Perfectly Curated Ads
Our creative is designed to blend seamlessly into the feed. We make it look like your brand, not your agency, is behind every ad.
Long-Term Roadmap
We don’t just manage channels, we build them. Each brand has a clear development plan that evolves strategy, creative, and scale over time.
Budget Allocation
Every pound or dollar is placed with intent. We allocate spend across products and funnel stages to maximise both revenue and efficiency.
Brand Advocacy
Beyond conversions, we build loyalty. Our campaigns introduce customers to your brand in a way that fosters long-term engagement and trust.
Our trusted toolkit.
