Built for 7 and 8 figure DTC Brands

We bridge the gap between creative and profit through merging paid media, CRM and creative strategies.

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100+

Brands Scaled

£50m+

Profit Generated

30+

Ecom Operators

Remain at the forefront of ecommerce with a team leading the industry

Apply For Your Free Growth Audit

**Growth Backed by Real Results**

A closer look at the creative, strategy and results driving growth for modern DTC brands.

Vanquish Fitness

A Profit Pivot, Engineered to grow contribution margin by +21% YoY

Over 12 months with us, Vanquish Fitness cut marketing spend by a third, grew contribution margin by +21% YoY, and held their repeat customer base flat (–0.2%).
Every pound of ad spend now returns +34% more than the year prior.

Our work has seen paid social focus on contribution margin instead of platform ROAS, paid search rebalanced toward new-customer acquisition with a 50% landing-page CVR lift, and CRM driving +90% MoM SMS revenue and a +29% YoY flow revenue lift.

Paid Social, Search & CRM working as one full connected growth system. Not three separate channels.

Hair Syrup

Turning Viral Growth Into +84% YoY Profit

The UK's fastest-growing beauty brand lifted profit +84% YoY, dropped nCPA –69%, and compressed customer payback from 11 months to first purchase.The work: SKU-level unit economics mapping to anchor every spend decision to contribution margin.

A full paid media rebuild across Meta, Google and TikTok with defined creative roles per funnel stage. And a CRM transformation that moved retention beyond discount-led campaigns into a structured engine for LTV.
The brand stopped chasing viral spikes and started compounding profitable growth.

‍"It's just so easy and seamless working with Prospa. I can't recommend them enough.” - Lucie Macleod - Founder, Hair Syrup

OG Kicks

Profitable Revenue Growth by +436%

In one of the most saturated corners of UK e-commerce, OG Kicks grew top-line revenue +436%, lifted MER +49% and dropped nCAC –35%, without giving up margin.

We did a creative-led Meta rebuild (more assets, brand-quality bar). PMAX repositioned around bespoke top-of-funnel creative pulled from the social work. Paid search restructured into a three-tier catalogue framework - Best Performers / High Margin / Low Margin. So every pound of Google spend ladders to margin. As well as a full CRM relaunch built around automation across the buyer journey to compound repeat revenue. In a tight-margin category, every pound of spend has to know what it's doing.

Creative volume, catalogue discipline and lifecycle touch points turn a saturated market into a structural advantage over any competitor.

1. Understanding your objectives

Every growth plan starts here.

Before we touch a channel or a campaign, we need absolute clarity on what you're actually optimising for.

Is first-purchase profit non-negotiable?

Is aggressive scale the priority?

The answer shapes every decision that follows, so we take the time to get it right.

2. Channel and data deep dive

Next, we pull your ecosystem apart. Every channel, every data point, every touchpoint.

We're looking for the opportunities you're leaving on the table and the leaks quietly eroding your margin.

Every channel has a role to play, our job is to work out whether yours are pulling their weight.

3. Creative function and output assessment

Every channel lives and dies on creative - the quality, the diversity, the volume.

At Prospa, we view content as both a catalyst and a system, and we'll take as much ownership of yours as you want us to.

We'll show you, clearly, where your output is driving growth and where it's holding you back.

4. Outlining micro & macro KPIs

With objectives, channels, and creative mapped, we pressure-test the KPIs you're measuring against.

The wrong metric in the right seat can quietly cost a brand years.

We rebuild your reporting around the micro and macro numbers that actually move the business, because Extreme Ownership is our leading core value,
and you can't own what you can't see.

5. Plan of attack

Our client growth starts in the audit.

Everything we've learned across the previous four steps comes together into a single, holistic plan: the channels to double down on, the creative to ship, the KPIs to hold ourselves to, and the sequence to do it all in.

A clear line from where you are today to where you're trying to be.

Where Creativity meets Profitability

There’s a reason why DTC brands generate results like these with us.

We combine Paid Social, Search & CRM into one connected growth system. Aligning creative, data and customer journeys to drive compounding revenue, stronger retention and more efficient acquisition.